Digital Commerce
Developed strategies that enhanced digital commerce revenues, increased channel growth, and drove market initiatives that increased profit over 50%.
Overstock.
VP, Digital Commerce. Architected cross functional + business development teams to lead corporate growth initiatives for $550M furniture adjacent categories; rolled out proprietary marketplace platform which doubled SKU assortment to 1.5M.
Ascena Retail.
VP, Digital Commerce. Delivered game-changing strategy with UX design team to evolve dressbarn’s digital platform with new and emerging technologies in payment, assortment and fit…resulting in +50% growth in revenue.